Monthly Archives: March 2009

Chauffeur for female executives in London

Posted on March 30, 2009 by foxysteph

If you are an experienced and professional driver, used to driving in busy city traffic, we’ve been asked to find the right person for a consultancy business based in Chelsea. The job involves ferrying business women between meetings and appointments … Continue reading →

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What is a Car Club?

Posted on March 30, 2009 by foxysteph

According to CarPlus.org.uk there are 42 UK car clubs, running in 37 towns and cities representing over 64,177 members using around 1,402 cars. This from a start of just 250 car club members in 2000. I find the use of … Continue reading →

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Refresher driving courses for women

Posted on March 26, 2009 by foxysteph

Last night I attended a local NWR (National Womens Register) meeting. The topic was ‘The Perfect Weekend’ and this encouraged fantasy destinations, fancied partners and much female frivolity. I can’t remember how but at one stage the conversation veered from … Continue reading →

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All she wanted was a new car…

Posted on March 26, 2009 by foxysteph

Yesterday we heard from a woman driver wanting to buy a new car. By the time she spoke to us she was very fed up and no further forward. She knew exactly what car she wanted to buy – a … Continue reading →

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Used cars are for girls too

Posted on March 23, 2009 by foxysteph

Used car dealers are missing out on a business opportunity by not marketing themselves effectively to women because they don’t understand the female psyche. Continue reading →

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The frugal feelgood factor of a used car

Posted on March 20, 2009 by foxysteph

A study from the Institute for Fiscal Studies reveals younger and richer households are enjoying a boom time, with lower mortgage payments and falling motor fuel bills. Ignoring the fact that fuel prices are about to rise again (don’t get … Continue reading →

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Car size matters in a credit crunch

Posted on March 19, 2009 by foxysteph

Recent research carried out by motor car insurer LV=  as reported in the CSMA Magazine confirms that the majority of motorists (61%) would downsize their car to save fuel. Yet who wants to buy their bigger cars so are they … Continue reading →

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Cash in your old model for a new one

Posted on March 17, 2009 by foxysteph

It certainly sounds as if the Government is moving towards the UK motor industry’s ‘scrappage’ suggestion (how I dislike that word…). Presumably someone has carried out research to check that it is the perceived price of a new car that … Continue reading →

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Smart women drivers at car repair time

Posted on March 16, 2009 by foxysteph

Until recently I hadn’t a clue what SMART car repairs were. I now understand that they are specialist car repairs to put right minor damage caused to car exteriors and interiors. This skill is different to major bodywork repairs after … Continue reading →

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Female friendly marketing in a recession

Posted on March 12, 2009 by foxysteph

Management Today (March 09 p22) questions whether marketing is an indulgence or a necessity in a recession. Harvard Professor John Qulech spells out what most first mover businesses know already – that a recession is no time to cut back … Continue reading →

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