Given a choice of addresses, if I wanted one to sound friendly and different I’d probably pick Greetland as a great indicator of a warm and female friendly business.
Last week I spoke to Eileen Jack at Lambert Street garage in Halifax and there it was, a female friendly garage in Greetland which is a district of Halifax.
And whilst carrying out her marketing review with FOXY Choice I learned that Eileen has been dealing with a business that had bought a domain name for her so she would then pay them to advertise her business with them. They then used her domain name to promote their business not hers and where there was a listing of garages hers appeared in sixth place not first. Remember she had paid for this ‘marketing service’.
How stupid do these people think female business owners are, simply because they are too busy running a successful business to know all there is about internet matters?
Increasingly we find a lot of these advertising sharks around giving the likes of FOXY Choice a bad name even though we are selling a female friendly marketing service, not just advertising.
And really awful to take advantage of a female friendly garage like Lambert Street Garage in Halifax Greetland, run by a foxy lady herself who is busy looking after local women drivers and doing a great job at MOT, car servicing and repair times.
When will the motor industry get its female friendly marketing act together and realise that women are the future entrepreneurs representing the lionshare of female influencers of cars and garage services. We know what we want and I am sure that Eileen will have made that point very clear…
FOXY Steph
