Monthly Archives: July 2010

Why distracted drivers should stay cool

According to Sheilas Wheels women are calmer, safer and better drivers than men in the summer. Yet another provocative headline designed to wind men up . This because, apparently, men get more distracted and irritable than women in the heat. … Continue reading

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Dear Mr Publisher…

Dear Mr/Mrs Publisher. Why aren’t there any dedicated motoring magazines for women? See the typical magazine titles if you don’t believe me; look at the colours, the cover cars and the headings… they’re SO obviously for men. And yes I … Continue reading

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Surveys about women drivers to please men

We all know we are different, so what is there that’s new to tell us about each other? Well, a recent survey says women don’t clean their darling cars as often as men. Shock horror – what sort of sluts … Continue reading

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Everyone can be a business expert

Apparently if I work harder I could become a business expert in my subject. Which could be ‘garages’ or ‘female friendly businesses’ as things stand I suppose. Or both of course. According to Malcolm Gladwell in his Outliers book that … Continue reading

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Summer Exmoor Art Exhibition

As you’ll see there’s a family surname connection here but sadly the same artistic talent didn’t reach my husband or son although it did my stepdaughter who is now in Australia and our niece in Surrey… So if you are … Continue reading

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Motor industry history lesson worth repeating

When high cost/low volume motor car producer British Leyland wanted Margaret Thatcher to bail them out this is what she said at a dinner given by the Society of Motor Manufacturers and Traders (SMMT) on 6 October 1979… “This year … Continue reading

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The UK’s motoring heritage

I went to the Heritage Motor Centre at Gaydon in Warwickshire yesterday as part of a lovely weekend in the area. It’s a nostalgic trip down motor alley; nothing is such a stark reminder of how good we used to … Continue reading

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Female friendly Google listings

If you type ‘female friendly’ into Google you get a list of the most popular searches made when marketing to women. ‘Female friendly’ on its own produces some 4m results (anything to do with female and the internet brings sex … Continue reading

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The female friendly garage choice

Yes there is a choice of garage, they aren’t all the same, some are better than others and it isn’t always as simple a choice as you might think. For some females a dealership provides the peace of mind and … Continue reading

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Green cars and free road tax

Women doing their car buying homework are likely to choose a car that means no road tax, given the choice. This means it has to emit less CO2 than 100g/km and the showroom label in new car dealerships will spell … Continue reading

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