As proud sponsors of the FIFA World Cup 2014, Continental Tyres is embarking on a road trip around England, taking a little piece of Brazil to local football fans, including FOXY Ladies we hope, near Tyretraders new Auto centre in Minworth, Birmingham.
Continental is offering the chance for one lucky fan to win a pair of tickets to the FIFA World Cup Final in Brazil, by tweeting a picture of the road show truck when they spot it with #contiroadtorio.
The road show began in Liverpool on 11th March, and was launched by former Liverpool and England striker Robbie Fowler.
Robbie said: “It is great that Continental are doing this, it can really unite everyone to get behind our boys, sending them messages of support and letting everyone feel they can be part of the team – plus someone will actually make it to the final!”
Peter Robb, spokesperson for Continental commented: “With Brazil a long way away and tough for most fans to get to, we’re delighted to be able to bring World Cup fever to the Midlands by working with Tyretraders.com. It’s going to be a lot of fun.”
Robbie, a World Cup Ambassador for Continental Tyres, scored nearly 200 goals in his club and international career and played for England at the 2002 World Cup. He kicked-off the ‘Road to Rio’ road show at the Albert Docks in Liverpool before visiting Alder Hey Hospital where he will be joined by Fuleco the FIFA World Cup mascot and hand out replica Fuleco toys to the youngsters.
Mike Director for Tyretraders.com said: “We are excited to host the ‘Road to Rio’ show at our new centre in Minworth and we’re delighted that Continental included us in their hectic tour schedule. It is also a great opportunity to show off our new facilities that will be open for business on Monday 7th April. We will be offering local and national customers a new level of customer service and access to one of the biggest range of tyres available across the UK”
Over seven weeks the Continental road show will visit hundreds of locations across England and give tens of thousands of fans the chance to get involved. For example they can send a personalised good luck message to the national team and to win prizes for themselves – including a coveted pair of tickets for the FIFA World Cup Final on Sunday 13th July in Rio.
Contact details: The new Tyretraders.com centre is at Beaufort House, First Avenue, Minworth, Sutton Coldfield B76 1BA.
To find out more about the Coninental Tyres visit please either contact Chris or Susan as follows: Chris Thrasyvoulou (Director), chris@tyretraders.com, tel: 0121 568 8000 OR Susan Thrasyvoulou (Marketing Manager), Susan@tyretraders.com, tel: 0121 351 5353