FOXY Lady blog is for women and about female friendly businesses.
It is written by Steph Savill aka FOXY Steph and whilst it does go on a lot about the UK motor industry (garages, dealerships, buying new cars, insurance and motoring support) and how it can be more female friendly it also includes stories about marketing to women; who got it right and those who don’t seem to realise that women are the professional shoppers with different needs and expectations from (many) men!
This blog also reflects the savvy meaning of the word FOXY – everything we do is aimed at shrewd, canny, fashionable and discerning women who want to be well informed so they can enjoy the best value and female friendly service levels, where they have a choice!
Steph runs UK motoring association for women FOXY Lady Drivers Club and female friendly garage services website FOXY Choice.