Category Archives: car dealerships

Women want UK car dealerships to be female friendly places.

A female friendly dealership welcome in Wales

Posted on November 10, 2011 by foxysteph

Wessex Garages in Cardiff organised a very successful evening event for their female customers last month at their Penarth Road showroom. The event attracted an impressive 60 women on a dark and dreary October evening who were entertained whilst a … Continue reading →

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Where are the women, Lookers?

Posted on March 29, 2011 by foxysteph

No wonder so few women want to join the motor industry when all they can see above them are men. A missed opportunity to do something about this image was at leading UK dealership group Lookers’ new Guild of Excellence … Continue reading →

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A female friendly lifestyle choice in Leicester

Posted on February 24, 2011 by foxysteph

No matter your lifestyle, there’s a genuinely female friendly garage choice for women drivers in Leicester. We first met Sturgess Motor Group when they organised a Women in the Driving Seat evening event for local female motorists. It was a … Continue reading →

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The used car shopping game

Posted on November 4, 2010 by foxysteph

Most women know there is a 50% chance of buying a bad car when they go shopping for a secondhand one even when it shines so appealingly on a dealership showroom forecourt. But who of us has heard of Akerlof’s … Continue reading →

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Female friendly VW garage offers in Nuneaton

Posted on September 21, 2010 by foxysteph

It would be wrong to dismiss dealerships for female friendly garage services and truly foxy prices in Nuneaton. The recent Which? garage survey confirmed that Motor Codes garages were on average about £2 cheaper than Bosch Car Service independent garages … Continue reading →

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Calling all girls looking for their first job…

Posted on August 25, 2010 by foxysteph

Girls looking for a challenging career in marketing, sales, finance, technology and administration areas should seriously consider the UK motor industry; it is crying out for your talents in future. My particular interest is to enthuse young girls who might … Continue reading →

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Green cars and free road tax

Posted on July 8, 2010 by foxysteph

Women doing their car buying homework are likely to choose a car that means no road tax, given the choice. This means it has to emit less CO2 than 100g/km and the showroom label in new car dealerships will spell … Continue reading →

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Is Ford neglecting foxy females?

Posted on July 1, 2010 by foxysteph

Small car deals in August are to reel in the cost-canny fleet business whilst the female purse might be being neglected by UK dealers. Ford list prices are due to fall between 6% and 15% for Ka, Fiesta, Focus and … Continue reading →

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How to cut out Swiss Toni car salesmen

Posted on June 28, 2010 by foxysteph

Women drivers can now buy their Ford online and cut out Swiss Tonis who women rightly fear will overcharge and patronise them, especially if they go to the dealership on their own. Following in the footsteps of the likes of … Continue reading →

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Can Ford dealers appeal to older car drivers?

Posted on June 2, 2010 by foxysteph

Ford dealerships are targeting female motorists who drive cars up to 12 years old offering them a new car service that, allegedly, could cut their fuel bills by a quarter. The offer is called an Econo Check service which costs … Continue reading →

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