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Category Archives: garage services
Is your garage good enough?
Car safety is a topic I feel passionately about and few motorists understand that their garage choice could well be a matter of life and death. Choose a bad garage by accident and you could be compromising your family safety. … Continue reading
Everyone can be a business expert
Apparently if I work harder I could become a business expert in my subject. Which could be ‘garages’ or ‘female friendly businesses’ as things stand I suppose. Or both of course. According to Malcolm Gladwell in his Outliers book that … Continue reading
Posted in female friendly, garage services
Tagged female friendly, garages, Malcolm Gladwell
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Motor industry history lesson worth repeating
When high cost/low volume motor car producer British Leyland wanted Margaret Thatcher to bail them out this is what she said at a dinner given by the Society of Motor Manufacturers and Traders (SMMT) on 6 October 1979… “This year … Continue reading
Posted in UK motor industry, garage services
Tagged British Leyland, Margaret Thatcher, SMMT
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Female friendly Google listings
If you type ‘female friendly’ into Google you get a list of the most popular searches made when marketing to women. ‘Female friendly’ on its own produces some 4m results (anything to do with female and the internet brings sex … Continue reading
The female friendly garage choice
Yes there is a choice of garage, they aren’t all the same, some are better than others and it isn’t always as simple a choice as you might think. For some females a dealership provides the peace of mind and … Continue reading
Are more measurably good garages on the horizon?
I was interested to read in Motor Trader that the Motor Codes Scheme is close to second stage OFT full approval for their service and repair code. But is this in all motorists best interests? I have my doubts unless … Continue reading
Posted in female friendly, garage services
Tagged BBC Scotland, Motor Trader, OFT, SMMT
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The Female Friendly Code for UK garages
Garages that have signed FOXY’s Female Friendly Code can be relied on to provide Experienced and qualified staff to repair your car and inform you about important safety matters Fixed price menu and/or written quote prior to all work Local … Continue reading
Female fog factor re garage choices
Car maintenance, including MOTs, car repairs and all aspects of their routine servicing is a £9bn sector of the UK motor industry which is dominated by independent players. The older the car the more likely it is maintained where overheads … Continue reading
Garages compete for the female purse
Car servicing is very valuable business for independent garages, fastfits and franchised car dealerships. By keeping in touch with local women drivers who have been or might become future customers garages are more likely to see us more often, for … Continue reading
Female friendly garages reach new female customers
Genuinely female friendly good garages who are worried about losing business might do well to consider marketing themselves as female friendly to attract new women customers in today’s recession-like times. As the gaps between car servicing periods lengthen (and appeal … Continue reading