Category Archives: garage services

garage services like car servicing and accident repairs should be female friendly experiences

Female motoring stress levels

Women know they try to do too much – juggling careers, homes, families and, if there’s any time left, trying to organise a social life. Multi-tasking is what we are encouraged to do it seems but this all comes at … Continue reading

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One of the best garages in Stoke on Trent

If you are driving a Citroen, Peugeot or Fiat and live or work in Stoke on Trent you should know that there is a female friendly garage that specialises in these makes and where all the mechanics have been awarded … Continue reading

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Well done Crowhill Motors

I’ve just written to a Mr Richard Cox to say thank you on behalf of a charming Scottish lady called Anne Campbell who asked for our help when she’d clearly dealt with one dodgy garage too many and was at … Continue reading

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Women and garage evenings

I’ve been involved in several well intentioned garage evenings for women and have reached several conclusions. Firstly that they are time consuming to organise and often disappointingly attended. Secondly that it is the best and female friendly garages that do … Continue reading

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Be different; be female friendly in 2011

It makes compelling business sense to be different, especially in an industry like the UK’s garage one where it’s hard to single out measurable quality with so many competing codes and trade acronyms. So why not use genuine customer service … Continue reading

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Congratulations Volkswagen Service Advisers

Watch out boys, here come the girls for 2011. Out of 9 Volkswagen Service Adviser of the Year finalists, 6 are female as the photograph illustrates. Well done girls and here’s to having a female on the Service Adviser podium … Continue reading

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How to attract the right female talent

The motor industry needs more of the right females at the top of the UK motor industry but how do we get them there? I spoke about ‘marketing used cars to women’ at the AM conference’s Used Car Market trade … Continue reading

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Could a luscious garage catch on here?

Spotted at Technorati, Carolyn Coquillette owns and runs a clean, green and highly female friendly garage that caters for hybrid and electric cars in particular.  This is Luscious Garage in San Francisco and it is far removed from the more … Continue reading

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Servicing Stop left Deborah first

Following on from a previous blog posting here I received a response from Oly Richmond of Servicing Stop which caused me to review this entry and reply as follows… Please don’t think we have singled your company out here. FOXY … Continue reading

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Do women DIY car maintenance?

Female car drivers don’t DIY car maintenance as often as men according to research by Autoquake.com. Which could be because the research is carried out by men (only having a laugh guys…), women are more honest in our survey responses … Continue reading

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