Tag Archives: Fiat 500

Foxy Fiat is ideal design icon for women in Wales

Wales’ women’s economic development agency, Chwarae Teg, has teamed-up with Cardiff-based Wessex Garages to inspire Wales’ next generation of designers and celebrate the charity’s 20th anniversary. This cooperation is marked by Wessex Garages’ donation of an iconic Fiat 500 to … Continue reading

Posted in marketing to women | Tagged , , , , , , | Comments Off

Fiat upsets pinkstinks

Ok the Fiat 500 is a cute car but will pink sell it to young women drivers as a fashion accessory as their marketers suggest. And if young women drivers decide to buy a new pink car do they realise … Continue reading

Posted in buying a new car, marketing to women, women drivers | Tagged , , , | 2 Comments