Thank goodness for some good news.  Some new car manufacturers are adopting bullish tactics in this recession! This is such a great opportunity to grab the bull by the horns and beat the competition to the future!

Take Mazda Europe for example who expect to appoint more than 100 new dealers to its European network this year. That’s some motoring!

And when you know that cars like the MX-5 are so popular with women and see the emphasis they are placing on quality and recognising best practice, this is encouraging news for female friendly service levels for women drivers in future.

Take Mazda Romford, for example, where Amarjit Shokar has just won the Motor Trader Dealer Principal of the Year Award and is described as “the inspirational figurehead”.

Amarjit says that his philosophy is that the company “belongs to every individual that works at the business and that everyone benefits from its rewards.”

Jeremy Thomson, MD of Mazda UK used this award to show how [sic] ‘Mazda is now the franchise of choice for entrepreneurial dealers.’

Needless to say there are new models Mazda2 supermini and Mazda3 to tempt dealers too.

These are all signs of female friendly service levels and car dealerships like Mazda Romford deserve to be promoted by FOXY Choice and then introduced to members of FOXY Lady Drivers Club.

Well done Amarjit and Mazda UK.

FOXY Steph

“Find the good, it’s all around you. Find it, showcase it and you’ll start believing in it.” Jesse Owens, Gold Medal Olympic Track Athlete.

PS   I’d also like to mention Accountant Julie Oliver who is Group Finance Director at the Mitchell Group, Cheshire Oaks, Chester. This is a multi-franchised dealership selling Lexus, Mazda and Skoda cars. Once again quality will shine and the good new car dealerships deserve to be recognised as female friendly, head and shoulders above the rest in a very competitive market-place. Well done Julie.