Mandy Dean is Ford of Britain’s new Marketing Director with immediate effect.
Mandy joined Ford in 1995 on an undergraduate programme, completing two part-time degrees; a BA Hons Business Degree and an MSc in Executive Management.
After graduating and working in various roles in Manufacturing, Purchasing and Logistics, she moved to Sales and Marketing in 2000 where she took on wide-ranging responsibilities, projects and roles involving Communications, Dealer Facing Sales Management, Sales Planning and Advanced Product Marketing.
Mandy is now responsible for all of Ford’s product and communication marketing within the UK, reporting to Andy Barratt, chairman and managing director.
Mandy replaces Lisa Brankin, who has recently taken on the role of Sales Director, Ford of Britain, following the retirement of Kevin Griffin.
In her previous role as Marketing Communications Manager, Mandy led the all-new Focus “Beauty of Change” Campaign as well as the “Elephant in the Transit” Ford campaign, raising the awareness of mental health.